May 2021

7-Ways-In-Which-Kenya-Is-Mobile-First-Everything
Twitter Ads Consolidated From 22+ Ad Formats To 5 Ad Categories

We have always found Twitter Ads hard to understand from a digital marketing perspective. They have always been somewhat unusual when you compare them to Google Ads and Facebook Ads which seem much easier to understand and therefore use when it comes to running digital ads. That was the case until today when Twitter announced that their ad offerings have been collapsed from over 22 ad formats to 5 ad

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